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True Life: I’m Addicted to My iPhone
iPhone fanatic. iPhone obsessed. iPhone possessed. Call me what you want, and I’ll accept it, because it’s probably true. I finally made the switch: ditching my dying, but beloved, Blackberry, and...
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The Scoop on Social Media [Infographic]
As you read this, let me guess…you have a Facebook tab open on your computer, you’re scrolling through your Twitter feed — or you might just be updating your profile on LinkedIn. Am I right? If you’re...
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Protecting Your Web Site from Evil Spambots
You may remember my previous blog, which covered the subject of customizing your web site based on the location of the person visiting it. Itching for some more tech info for your website? Don’t worry;...
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True Ad Targeting: Child Abuse Ads Adults Can’t See
In the 1:1 Marketing Industry, I see great examples of successfully ad targeting on a daily basis. However, when I saw David Kiefaber’s article on Adweek.com about ANAR’s, “Child-Abuse Ad Adults Can’t...
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This Week in Marketing – July 15th
Here is what we found trending in this week in marketing! (P.S. Can you believe we’re half way done with summer already??) 1. Break Through - At Bluewater, we understand how essential it is to get...
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This Week in Marketing – December 6th
Hello Everyone! Welcome to another edition of This Week in Marketing where we break down marketing news, trends, viral videos, and other interesting happenings! Amazon Delivers They did it again. This...
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This Week in Marketing – January 24
Hello and welcome to This Week in Marketing! This week we look at a great commercial, a new flavor, and a marketing mishap. Google Play: Play Your Heart Out Google is continuing to make our digital...
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This Week in Marketing – September 19th
It’s Friday! That means it’s time for a summary of what happened this week in marketing! This week we will cover how Samsung is competing with Apple, Coke’s rerelease of SURGE soda and Pinterest’s new...
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This Week In Marketing – February 20
It’s Friday, which means it is time for another edition This Week in Marketing on the Bluewater Blog! This Week in Marketing, we’ll look at the latest from Apple, one company’s Valentine’s Day social...
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7 Surefire Ways to Make Your IT Guy Fall in Love With You
I’m Bluewater’s system admin—responsible for the safe, smooth operating of company computer systems, aka “the IT guy.” Much like a doctor, I usually only see people when they have a problem. While...
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